In the world of functional pigments—from thermochromic pigments and photochromic pigments to reflective powders and pearlescent chameleon coatings—customers often raise the same question:
“If the new pigments are better in quality, made with advanced machines and improved processes, why do they cost less? Doesn’t lower price mean lower quality?”
This is a common misunderstanding. In fact, the opposite is true: our upgraded pigments are higher in performance and more cost-effective at the same time. Here is why.
With new equipment and upgraded processes, our production lines run with greater precision and stability. This means:
Higher yield per batch
Less material waste
More consistent quality control
The result: better pigments at lower production cost per kg.
Demand for color-changing pigments—such as thermochromic powders, glow-in-the-dark pigments, and chameleon effect pigments—has been increasing worldwide. With larger production volumes, we are able to:
Purchase raw materials at scale
Optimize logistics
Reduce fixed costs per unit
This scale effect brings significant cost savings, which we pass on to our customers.
Our R&D team continuously improves pigment formulations. For example:
Thermochromic pigments now offer more stable reversible cycles.
Photochromic pigments respond faster to UV light.
Reflective powders disperse more easily with anti-settling additives.
Chameleon pearlescent pigments provide sharper, multi-angle color effects.
These improvements not only enhance performance but also simplify production steps, cutting unnecessary costs.
We believe innovation should benefit our customers directly. That’s why our new pigments are offered at more competitive prices than old models, while delivering:
Higher brightness and stability (e.g., upgraded photoluminescent pigments)
Improved dispersion and coating quality (e.g., reflective powders)
More reliable performance in different applications (plastics, coatings, textiles, printing inks, etc.)
For customers, this means better performance + cost savings = stronger competitiveness in your market.
Lower prices do not mean lower quality. They mean better technology, higher efficiency, and smarter supply chains.
At Xiamen Magic Color Technology Co., Ltd (NewColorChem), we continue to invest in advanced production and R&D, so you can benefit from both improved pigments and better pricing.
If you would like to test our upgraded pigments—including thermochromic pigments, photochromic pigments, reflective powders, glow-in-the-dark pigments, and chameleon coatings—feel free to contact us:
Email: info@colorchangepigment.com
Website:www.colorchangepigment.com
Phone: +86 18906035051
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